Assembly Conference keynote Doug Palladini | Global President, Vans

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Vans has grown from a small Southern California footwear manufacturer into a global lifestyle brand rapidly approaching $3B in annual sales. What has Vans learned along the way about honoring its roots while expanding its business opportunities? How does Vans keep its culture-led brand strong as hundreds of employees become thousands, as a dozen countries representing its products become more than 80? Fourteen-year Vans veteran and Global Brand President Doug Palladini shed some light…